The Right Move
Everyone knows students have to compete for admission to selective colleges today. More high school seniors are applying to more...
Why Do I Need a Consultant?
The world of college admissions has become increasingly complex in the last 25 years. Students used to attend whatever college was...
What Does US News Measure?
It's human nature: If we have a list, we want to rank it. US News and World Report took full advantage of that tendency when it first...
Oldies but Goodies
When starting to research colleges, some students immediately turn to the internet. And there's no question that college websites and...
How High Should You Reach?
Americans seem to approach everything with optimism. Just look at some of our more widespread clichés: “Reach for the stars.” “Anything...
The End of a Cycle -- or a Beginning
By its nature a circle has no beginning or end, and so it is with college applications. Just as the seniors are stepping off the...